(USA) Manager, Marketing Planning And Strategy
In short. (USA) Manager, Marketing Planning And Strategy at Walmart: a full-time mid-level role, on-site in Hoboken, NJ. Posted salary: $96K – $186K. Main work: Develop category-specific narratives that bring Walmart Connect’s value proposition to life.ww. Skills mentioned: Go-to-market, Positioning & messaging, Brand marketing, Sales enablement. Posted Oct 28, 2026, checked on the employer's site 1 min ago.
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Opens Walmart's own application page. No sign-up on Sudo Get Job.
Summary
We are seeking a strategic storyteller and marketing leader to join Walmart Connect as a Vertical Marketing Manager. You will develop category specific strategies that turn insights into compelling narratives and go to market materials. Acting as a critical link between data, storytelling, and sales enablement, you will create impactful resources across key verticals and audiences.
Quoted from Walmart's description, not rewritten.
Skills mentioned
About the role
Position Summary
What you'll do
Role summary:We are seeking a strategic storyteller and marketing leader to join Walmart Connect as a Vertical Marketing Manager. You will develop category specific strategies that turn insights into compelling narratives and go to market materials. Acting as a critical link between data, storytelling, and sales enablement, you will create impactful resources across key verticals and audiences. You’ll collaborate across Sales, Insights, Product, Marketing, and Creative teams to create high impact materials that empower our sales organization and inspire advertisers. This role supports the Consumables category and reports to the Senior Manager, Vertical Marketing within Walmart Connect Ads Integrated Marketing.
About the team:
As part of the Walmart U.S. Growth organization, Walmart Connect enables advertisers to tell their stories through retail media, in-store experiences, and digital touchpoints across our ecosystem. The Walmart Connect Vertical Marketing team sits within Ads Integrated Marketing whose mission is to transform insights into impact by crafting powerful narratives — to establishing a clear, credible, and scalable market presence. We’re looking for bold thinkers and strategic storytellers who want to redefine the future of retail media transforming insights into impactful narratives that position Walmart Connect as a top-tier advertising partner.
What you'll do:
- Develop category-specific narratives that bring Walmart Connect’s value proposition to life.ww
- Translate data, insights, and market trends into actionable stories for Sales and clients.
- Create sales enablement materials, including decks, case studies, and insight-driven toolkits.
- Partner across Sales, Insights, Content Strategy, Events, Brand Marketing, Design, and Creative Studio.
- Support thought leadership and enterprise storytelling that strengthen Walmart Connect’s market position.
What you'll bring:
- Strong strategic storytelling skills with the ability to simplify complex data into clear narratives.
- Experience developing marketing strategies, sales materials, or thought leadership for category or industry audiences.
- Collaborative mindset and comfort working with cross-functional partners.
- Ability to identify insights, trends, and opportunities that inform business growth.
- A creative, detail-oriented approach to building compelling, visually cohesive marketing assets.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
Minimum Qualifications
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years'experience in marketing or related field.
Preferred Qualifications
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Marketing or related fieldMasters: Business Administration
Primary Location
221 River St, Hoboken, NJ 07030, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.Opens Walmart's own application page. No sign-up on Sudo Get Job.
