Coordinator, Trade Marketing - Industry & Partner

About the role

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Job Description

The Coordinator, Industry & Partner Marketing supports the planning and execution of Trade Marketing initiatives that elevate NBCUniversal Advertising & Partnerships' industry presence, partner relationships, and thought leadership efforts.

This role serves as a key project management resource across digital communications, social media, email marketing, and marketing operations. The Coordinator manages workflows, calendars, approvals, platform coordination, and reporting to ensure initiatives are executed efficiently, accurately, and in alignment with strategic priorities.

This position will report into the Trade Marketing Manager.

Responsibilities:

Digital & Social Marketing/CRM Project Management

• Coordinate timelines, workflows, approvals, and deliverables across digital, social, and communications initiatives.
• Manage content calendars, project trackers, campaign assets, and supporting documentation.
• Partner with internal stakeholders and external vendors to keep projects on schedule and aligned with business objectives.
• Execute full-database email campaigns, including content coordination, audience management, approvals, scheduling, and deployment.
• Maintain the master Trade Marketing communications calendar, including email and social content.
• Support database management, list governance, and communication planning.
• Track and report email campaign performance 48 or more hours after deployment and identify optimization opportunities.
• Manage the review and approval process for content published on Advertising & Partnerships social channels.
• Ensure posts align with messaging priorities, brand standards, and content calendar objectives.
• Coordinate publishing schedules and stakeholder approvals, and support social reporting and optimization.

Marketing Operations & Platform Support

• Assist with communications and issue resolution related to Sprout Social, Splash, Salesforce, and other marketing tools.
• Coordinate troubleshooting, platform updates, testing, and process documentation.

Event & Team Support

• Provide communications and project coordination support for Trade Marketing events, conferences, and partner programs.
• Assist with invitation management, registration, RSVP tracking, attendance reporting, logistics, and event materials.
• Support special projects, ad hoc requests, and other team initiatives as needed.

Qualifications

• Minimum 1-3 years of experience with an agency, client, media company, or sales organization background
• Superior Microsoft Excel skills and knowledge of other Microsoft Office programs
• Exposure to or experience with database tools, email marketing tools, project management tools (AirTable or Monday.com) and/or Salesforce a plus.
• Social media marketing experience also a plus
• Meticulous with a keen eye for detail
• Must be confident executing leadership’s direction in a fast-paced workflow
• Strong organization and project management skills with an ability to handle multiple projects simultaneously
• Exhibit core behaviors (e.g. clear and concise communication, client service, strategic thinking, problem-solving, detail oriented)
• A self-starter and “Jack-of-all-trades” with a no task is too big or too small attitude
• Must be willing to work evenings, weekends and travel as needed to support event efforts

Hybrid: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time. 

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $55,000 - $58,000 

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].